COMSTRA

Communication Strategy and more

8/26/2013

The war against the machines starts in kindergarden


As you may have heard, Google owned Motorola has launched a new smartphone that incorporates a quite intelligent voice control interface. Though I am generally excited to try and use new technologies, I have strong doubts that they, if just let loose, will take mankind to a better world. Why? Because most people, including myself, cannot yet use new gadgets properly.

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About the author - click text for details

Attila NyƩki is Executive Creative Director at Memac Ogilvy Jeddah, Saudi Arabia. In 2012 his work was appreciated at the Cannes Lions International Festival of Creativity and Cresta Awards. His 23 years experience covers all business sectors and communication channels.

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